Is Your Online Marketing Agency a Bad Egg?
7 Red Flags to Watch for with Your Online Marketing Company So you’ve taken the leap and hired a digital marketing agency to fulfill your online goals. Sweet! But is everything going as swimmingly as...
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HTTPS: The Why, What and Wherefore
Have You Switched to HTTPS Yet? Up until somewhat recently, most websites across ye olde Internet were HTTP, or HyperText Transfer Protocol. HTTPS simply stands for HypterText Transfer Protocol Secure…...
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6 Reasons Why You Should Be Paying for Branded Searches
PPC Branded Search Terms Any good PPC manager will tell you you’re crazy if you’re not dedicating some type of effort to branded keywords within your pay-per-click account. But, you ask, why do I need...
View ArticleHow to Write a Scary Good Blog Post Title
It’s Halloween and nothing scares content marketers like… …writing an effective blog subject line. And clowns. Always clowns. The blog post title is usually the first thing a reader sees when scrolling...
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There’s Such a Thing as Too Many Choices in Marketing
Consumers want lots of options… In today’s over-stocked, Amazonian world, consumers are used to seeing a myriad of choices of each kind of product. In fact, we’re so accustomed to being presented with...
View ArticleMarketing Quotes to Live By
Words of Wisdom for All Aspects of Business As marketers we’re daily bombarded with information. On how to do our jobs better, on how to reach our target audience, on how to create better work/life...
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